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In order to succeed, almost everyone—whether business owner or employee—must be memorable.

While you don’t have to be The Most Interesting Man in the World, being known is one of the main goals of marketing, advertising, and personal branding.

Out of sight is out of mind, and out of mind is out of business.

But if your only goal is to be known for professional reasons, you’re missing out. People who are memorable for the right reasons also live a richer, fuller, and more satisfying life. Win-win!

So forget the flashy business cards and personal value propositions and idiosyncratic clothing choices.

Here’s how to be more memorable—and have a lot more fun.

1. Don’t see. Do. Can you speak intelligently about how clothing provides a window into the inner lives of Mad Men characters? Do you find yourself arguing about how the degree of depth lost in the Game of Thrones TV series as compared to the books?

Anyone can share opinions about movies or TV or even (I’ll grudgingly admit) books. That’s why opinions are quickly forgotten. What you say isn’t interesting; what you do is interesting.

Spend your life doing instead of watching. Cool things will happen. Cool things are a lot more interesting and a lot more memorable.

That’s especially true when you…

2. Do something unusual. Draw a circle and put all your “stuff” in it. Your circle will look a lot like everyone else’s: Everyone works, everyone has a family, everyone has homes and cars and clothes….

We like to think we’re unique, but roughly speaking we’re all the same, and similar isn’t memorable.

So occasionally do something different. Backpack to the next town just to see how many people stop to offer you a ride. (Don’t take them up on it, though. Unless you appear to be in distress, the people who want to give you a ride are the last people you want to ride with.) Try to hike/scramble to the top of a nearby mountain no one climbs. (Trust me; take water.) Compete with your daughter to see who can swim the most laps in three hours. (If you live in my house you’ll lose. Badly.)

Or work from a coffee shop one day just to see what you learn about other people… and about yourself.

Whatever you do, the less productive and sensible it is, the better. Your goal isn’t to accomplish something worthwhile; the goal is to collect experiences.

Experiences, especially unusual experiences, make your life a lot richer and way more interesting. You can even…

3. Embark on a worthless mission. You’re incredibly focused, consistently on point, and relentlessly efficient.

You’re also really, really boring.

Remember when you were young and followed stupid ideas to their illogical conclusions? Road trips, failing the cinnamon challenge, trying to eat six saltine crackers in one minute without water… you dined out on those stories for years.

Going on “missions,” however pointless and inconvenient, was fun. In fact the more pointless the more fun you had, because missions are about the ride, not the destination.

So do something, just once, that adults no longer do. Drive eight hours to see a band. Buy your seafood at the dock. Or do something no one else thinks of doing. Ride along with a policeman on a Friday night (it’s the king of all eye-opening experiences.)

Pick something it doesn’t make sense to do a certain way and do it that way. You’ll remember it forever—and so will other people.

4. Embrace a cause. People care about—and remember—people who care. When you stand for something you stand apart.

But…
5. Let other people spread the word. People who brag are not remembered for what they’ve done; they’re remembered for the fact they brag.

Do good things and other people will find out. The less you say, the more people remember.

6. Get over yourself. Most of the time your professional life is like a hamster wheel of resume or C.V. padding: You avoid all possibility of failure while maximizing the odds of success in order to ensure your achievement graph climbs up and up and up.

Inevitably, that approach starts to extend to your personal life too.

So you run… but you won’t enter a race because you don’t want to finish at the back of the pack. You sing… but you won’t share a mic in a friend’s band because you’re no Adele. You’ll sponsor the employee softball team but you won’t play because you’re not very good.

Personally and professionally, you feel compelled to maintain your all-knowing, all-achieving, all conquering image.

And you’re not a person. You’re a resume.

Stop trying to seem perfect. Accept your faults. Make mistakes. Hang yourself out there. Try and fail.

Then be gracious when you fail.

When you do, people will definitely remember you because people who are willing to fail are rare… and because people who display grace and humility, especially in the face of defeat, are incredibly rare.

Article Here: http://www.inc.com/jeff-haden/6-habits-of-truly-memorable-people.html?nav=pop

These days Facebook, Twitter, LinkedIn, YouTube etc. are the go-to marketing tools for most of the worlds companies in every industry imaginable. It is so huge that most companies are hiring on people to run all of their social media websites and stay current on the social trends. These sites are used to network business to business, business to client and vice versa, market products, people and places and most importantly for the unemployed, connect job seekers to employers.

If you haven’t jumped on the social networking train yet, I would have to admit you’re a little bit behind on your game. Every major job board website has multiple Facebook pages and different twitter accounts, that if being followed can update you in an instance on job openings and opportunities in the area. Here at HireLive we keep our followers informed with information on our career fairs, open houses, interview days, clients we are working with, and we post helpful articles and tips all through our Facebook, Twitter, LinkedIn, YouTube and more. Facebook is even branching out (no pun intended) to accommodate job seekers with hosting new applications “BranchOut” and “Beknown” that enables career networking between you and your friends.

Another good tip is following a company you are interested in working for through their social media websites. An example is the Dr. Pepper Snapple Group, who we are working with in our next career fair, following them on their Twitter and Facebook can keep you informed with important information on the company, what they are working on at the particular time and if they have any job openings. It is one thing to send your resume to a company via Monster or CareerBuilder it is another to send them a personal message on Facebook or a tweet on Twitter, you never know what might come of it.

Some of the Major Social Networking Sites:

• Facebook – Giving people the power to share and make the world more open and connected.
• Twitter – Twitter is a real-time information network that connects you to the latest information about what you find interesting.
• YouTube – Place where you can watch, upload and share videos.
• LinkedIn – Manage your professional identity. Build and engage with your professional network. Access knowledge, insights and opportunities.
• BranchOut – BranchOut allows you to expand your career network through all of your friends on Facebook.
• BeKnown – Now you can connect professionally on Facebook without mixing friends and business.
• Monster – Find the job that’s right for you. Use Monster’s resources to create a killer resume, search for jobs, prepare for interviews, and launch your career.
• CareerBuilder – Search 1.6 million Jobs on CareerBuilder.com. Find new employment or work. Fresh job listings posted daily. Have jobs emailed to you.

HireLive’s Top Clients Get Social…Check Out Their Pages:

• Aflac: Facebook LinkedIn
• AT&T Facebook Twitter LinkedIn
• CarMax Facebook Twitter
• Cintas Facebook Twitter
• Coca Cola Facebook Twitter
• Deluxe Facebook LinkedIn Twitter YouTube
• Dr Pepper Facebook  Twitter
• Empire Today Facebook Twitter   LinkedIn
• Enterprise Rent-A-Car Facebook YouTube
• Frito Lay Facebook   Twitter
• Hershey’s Facebook Twitter  LinkedIn YouTube
• New York Life Facebook
• Staples Facebook  Twitter LinkedIn
• Starbucks Facebook Twitter LinkedIn YouTube
• Verizon Wireless Facebook  Twitter

Recently I worked the registration desk at HireLive’s Orange County sales, retail and management career fair. I was passed resume after resume as each candidate came through and while walking around the career fair I got to watch the candidates, some nervously, sit down and interview with the awesome companies we had attending. I knew that some of the thoughts running through these job seekers heads had to be…does my resume look okay? Am I saying all the right things in the time I have during the interview? So I decided to sit down with one of HireLive’s very experienced recruiters and ask her some simple questions that most job seekers are dying to know. Here are the questions I asked her pertaining to resumes and interviews.

1. What keywords do you look for in a resume?

-This changes for each job I am searching for, but if it pertains to sales I look for achievements.  Things like sales rankings, percentage of sales quotas, president’s club, and any other awards and achievements.

2.   What characteristics do you look for in a candidate during an interview?

-Personality is huge.  Are they easy to talk to?  Are they able to build rapport?  I look for energy and enthusiasm.

3.   What are a few things that would make you skip over a certain candidates resume?

-Lack of stability or big gaps in their resume. It is good if they explain these on the resume.

4.   What are a few common mistakes candidates make in an interview?

-Candidates get nervous and talk too much.  It is also very important to give specific answers to the questions asked.  One huge mistake I have  seen over many years of recruiting that candidates don’t do is aggressively close an interview, especially in sales.  They must ask for the job or ask to schedule another interview.

5.   If you had to give one piece of advice pertaining to resumes and interviews for job seekers what would it be?

-Resumes – highlight your accomplishments.  Do not make your resume too wordy.  Remember that the average company only looks at your resume for less than a minute when deciding to call you.

-Interviews -Be prepared.  Have a plan.  Research the company, dress professionally, take resumes and any documentation you have about your successes.  NEVER BE LATE!!!  Show some personality.  These are all things that you can control.

Hopefully these couple of questions can help you out next time your rewriting your resume or preparing for an interview, they are simple enough to remember, and can really make you stand out above the rest!